Project overview
- Client
- LeadLix
- Industry
- SaaS / sales software
- Services
- Timeline
- 3 months
Tech stack
- Next.js
- TypeScript
- Firebase
- TeleCMI
- Twilio
- Android
LeadLix is Fly Your Tech's own sales CRM product. Instead of selling one generic app, FYT runs a separate, branded LeadLix instance for each customer business, each with its own data, users and settings. Live deployments include 360 Axiom, SLN and an MBBS-admissions consultancy, plus a public landing page.
Challenge
- Small and mid-sized Indian sales teams were juggling spreadsheets, personal WhatsApp and separate dialers, so leads went cold and follow-ups were missed.
- Off-the-shelf CRMs were either expensive per seat or did not handle India-specific needs: quotations and letters in local formats, GST-style invoices, and calling through Indian telephony providers.
- Each customer needed its own branding and data isolation without FYT rebuilding the product from scratch for every business.
Solution
FYT built LeadLix on Next.js with Firebase. The dashboard covers the full lead-to-cash journey: leads and a drag-and-drop pipeline, follow-ups and tasks, quotations, invoices, letters and documents, expenses and revenue, plus reports. Cloud calling is built in through TeleCMI and Twilio, and a companion Android app syncs phone call logs back to the CRM. WhatsApp conversations connect to each lead. Documents are generated from templates and exported as PDF, and a licensing module controls each white-label deployment.
Key features
- 01
Lead management with filters, tags, assignment and a Kanban pipeline
- 02
Follow-ups, tasks and reminders for each salesperson
- 03
Click-to-call via TeleCMI and Twilio, plus Android call-log sync
- 04
WhatsApp conversations linked to lead records
- 05
Quotations, invoices and letters generated from templates and exported to PDF
- 06
Accounts, expenses, revenue dashboards and reports
- 07
Catalog, customers, contacts and file manager
- 08
Embeddable lead-capture forms and public share pages
- 09
Role-based users, settings, integrations and per-deployment licensing
Results
- Live white-label deployments: the FYT CRM lists SLN Weather Systems and Pronto 360 as LeadLix customer accounts.
FAQ
Yes. LeadLix runs a separate instance for each business, with its own branding, users and data, controlled through a licensing module.
Yes. It has click-to-call through TeleCMI and Twilio, and an Android companion app syncs call logs from salespeople's phones back to each lead.
The core LeadLix build took about 3 months of active development. A client-specific deployment on top of it is much faster.
